Articles & Resources
Expert strategies and insights on brand building, crisis communication, and executive positioning.
Signs Unknown: A Wife's Lens on a Spouse's Unaddressed Mental Health Journey
Navigating a spouse's mental health struggle can feel overwhelming. Carrie Hill shares how easy it is to miss the early warning signs when life gets busy—and what a European driving test taught her about recognizing mental health crises.
CHill Tip Sheet: The New Way to Be Seen in PR
5 luxury-level moves to build brand awareness that lands local media (without chasing it). Think white-glove visibility: the story is clean, the proof is obvious, and the community connection is real.
Trust + Misinformation Defense: When Deepfakes Move Faster Than Facts
A practical, human-first PR playbook to protect credibility before it's on fire. Learn how to monitor early, verify fast, respond clearly, and protect trust.
What Media + Audiences Want From a PR Campaign in 2026
5 luxury-level moves to get booked, featured, and remembered (locally and beyond). In 2026, PR isn't won by more exposure—it's won by editorial-grade clarity.
Digital Press in the AI Era: Why Press Releases Matter More Than Ever
Why press releases matter more than ever—and why most companies can't DIY it. Visibility in 2026 depends on being easy to trust, easy to feature, and easy to find across AI-driven discovery.
Nonprofit Partnerships as PR in 2026
The Utah-first play to grow brand awareness, trust, and community credibility—without feeling performative. How to align, partner, pitch, and measure nonprofit sponsorships that build real trust.
The Luxury of Being Understood: The Utah PR Strategy That Makes Your Brand Story Cohesive Everywhere
How getting Clear, Unite, and Act turns CHill Consulting Agency services into PR that's credible, consistent, and scalable across every touchpoint. A practical Brand Narrative Matrix for founders and brands.
The New PR Reality: When AI Answers Replace Search Results
How to close the gap with human narrative + AI. A practical playbook for becoming the source AI trusts—using clarity, proof, answer-ready content, and earned validation.
Utah Collaborations That Actually Move the Needle
A CHill Consulting Agency 2026 PR play: build partnerships that feel luxurious, mission-aligned, and creatively unstoppable.
Purpose That Pays Off: How Utah Companies Can Align With the Right Nonprofits for Lasting Impact
Utah is one of the most philanthropic states in the country, but it's time for our businesses to diversify where their dollars go. Smaller, scrappier nonprofits need your attention — and your partnership could become your company's secret weapon for culture, connection and community change.